Before writing your next post, ask yourself these questions: Who am I writing this for? Ideally, it’s the person that is going to engage with your post by liking, sharing or commenting. You’re not off the hook yet…you need to figure out exactly...
Making your website accessible can be very simple depending on the size and complexity of your site. What many people are not aware of is there are basically 3 Accessibility and Usability measuring standards that can be used to see how your website measures up. ...
Over the last week, I’ve made it a point to watch and see how many people have been focused on their smartphones. Now I’m not saying they are all locked into Facebook or Twitter… but it’s a pretty good bet many of them are. I watched as people almost...
Further to last weeks post Website vs Social Media, like your website you need a way to measure the success of your social media program. Do you know what types of posts get the most engagement on your social media platforms? For Facebook, what works best? status...
All too often prospective clients will call or email and say “I want you to help me set up a Facebook and Twitter page because all my competitors and customers have one”. That’s not a problem, the problem lies in the fact that many of these individuals...
