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Recent Articles

What’s Stopping You From Connecting with your Ideal Customer?

What’s Stopping You From Connecting with your Ideal Customer?

On a scale of 1-10, how much do you like writing blog posts? Be honest. When I was starting out, I absolutely hated it with a passion.  I always had “blank page syndrome” and I would sit and stare at the page for what seemed like hours.  Excuses always came up that put other work in front of writing the post…and why bother…blog posts are a think of the past, aren’t they?

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How to be More Productive on Social Media

How to be More Productive on Social Media

Let’s put it out there that Social Media does not replace your website. You don’t own any social platform. But you do own your website and your email list. Social media is a tool to help you reach new clients, run polls, share information, and promote your products.

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What the Heck is a Conversion?

What the Heck is a Conversion?

An action could be anything such as filling out a form, clicking a link to buy, opting into your email list. It’s that “thing” you want someone to do.

Every page on your website should lead the person to do “something”. Even your “404, page not found” page should have the person do something, such as click a link to go to X.

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Is Digital Communication Taking Over the Business World?

Is Digital Communication Taking Over the Business World?

Where's the Face to Face Contact? In this digital age, face to face contact is becoming something of the past and digital communication is becoming the norm. Faces buried into smart phones, hand cramps from tablet typing and being mobile with lighter and more compact...

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