What’s Stopping You From Connecting with your Ideal Customer?

What’s Stopping You From Connecting with your Ideal Customer?

On a scale of 1-10, how much do you like writing blog posts? Be honest. When I was starting out, I absolutely hated it with a passion.  I always had “blank page syndrome” and I would sit and stare at the page for what seemed like hours.  Excuses always came up that put other work in front of writing the post…and why bother…blog posts are a think of the past, aren’t they?

How to be More Productive on Social Media

How to be More Productive on Social Media

Let’s face it. You have a business and you should also be on Social Media. Let’s put it out there that Social Media does not replace your website.  You don’t own any social platform.  But you do own your website and your email list.  Social media is...
What the Heck is a Conversion?

What the Heck is a Conversion?

An action could be anything such as filling out a form, clicking a link to buy, opting into your email list.  It’s that “thing” you want someone to do. Every page on your website should lead the person to do “something”.  Even your...
Is Digital Communication Taking Over the Business World?

Is Digital Communication Taking Over the Business World?

Where’s the Face to Face Contact? In this digital age, face to face contact is becoming something of the past and digital communication is becoming the norm. Faces buried into smart phones, hand cramps from tablet typing and being mobile with lighter and more...
Do you Know Which Social Media Is Best For You?

Do you Know Which Social Media Is Best For You?

Optimizing your brand through social media marketing is key to success for small business in today’s ever changing way of marketing your business to grow. Face it if you’re not involved in this aspect for marketing your competition will pass you by. The question...
Do Your Posts Make Sense?

Do Your Posts Make Sense?

Before writing your next post, ask yourself these questions: Who am I writing this for?  Ideally, it’s the person that is going to engage with your post by liking, sharing or commenting.  You’re not off the hook yet…you need to figure out exactly...