What’s Stopping You From Connecting with your Ideal Customer?

What’s Stopping You From Connecting with your Ideal Customer?

On a scale of 1-10, how much do you like writing blog posts? Be honest. When I was starting out, I absolutely hated it with a passion.  I always had “blank page syndrome” and I would sit and stare at the page for what seemed like hours.  Excuses always came up that put other work in front of writing the post…and why bother…blog posts are a think of the past, aren’t they?

How to be More Productive on Social Media

How to be More Productive on Social Media

Let’s face it. You have a business and you should also be on Social Media. Let’s put it out there that Social Media does not replace your website.  You don’t own any social platform.  But you do own your website and your email list.  Social media is...
How to Build Customer Trust

How to Build Customer Trust

Joe started to write a blog post on building customer trust and we got a surprise visit from one of our best clients.  I told him I would give him a hand on writing the blog post so it gets published today. Why is it important that the blog post be published today?...
Does Your Brand Practice What You Preach?

Does Your Brand Practice What You Preach?

Branding is all About Colour, a Logo and Business Cards  uhhh, no it’s not! When you think of “Business Branding” what comes to mind?  business cards, letterhead and a logo?  About 15 years ago, that’s what I thought.  Business branding is so...